Robert from Leicester says...
Tim Scorer, Jun 11th 2013
The full face of product endorsement struck me on the M3 yesterday. Notably the requirement for my sandwich to come... more»
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Tim Scorer, Jun 7th 2013
We’ve just won a great opportunity to help intervene and change a prescribing behaviour that's detrimental to patients who suffer... more»
Strategy shuffle
Tim Scorer, Apr 29th 2013
I’ve been spending couple of days out. Kept company by 2ft. surf and the wonders of iTunes. My digital companion keeps... more»
Better by six words
Tim Scorer, Apr 27th 2013
We’ve been part of a team this week helping cascade experience design on behalf of a global client. Like any... more»
Development markets
Tim Scorer, Mar 16th 2013
I write this from a few hundred kilometres north of Sao Paulo. Early this morning Marco (driver) and I spent two... more»
Returning from another planet
Kate Reynolds, Feb 16th 2013
It’s been an interesting journey. Taking eight months out of the world of digital healthcare communications. Completely out. On another... more»
Orwellian improvement
Tim Scorer, Jan 30th 2013
I have been blogging years now. Long enough to know that I need to improve my written English. At school... more»
A neurology ad board (still reeling)
Debbie Cramer, Jan 25th 2013
Last week I had the pleasure of reporting on an adboard for a neuroprotective agent. I’m semi-confident with my neurology... more»
Mind Out - bees, robots and science
Tim Scorer, Jan 18th 2013
This came pinging in to me this week. A visualisation of nature, provided by some pretty interesting tech. As part... more»
Getting real
Tim Scorer, Jan 11th 2013
So much of our time is spent trying to tie down and summarise. This week sees James and I up... more»
End of the year
Tim Scorer, Jan 3rd 2013
Five times I've written an end of year message. 5 times? It doesn't seem that we can be 5 years... more»
Westcountry Christmas
Tim Scorer, Dec 18th 2012
It's that time again when we all get under our belts another end of year celebration for the Hive Group. This... more»
Summarizing old skool genius
Tim Scorer, Dec 11th 2012
Book Summary : Ries, Al and Trout, Jack: Positioning: The Battle for Your Mind, McGraw-Hill It pains me to say that... more»
This is your Capt. speaking
Tim Scorer, Dec 6th 2012
I have had a busiest month ever for air travel since I started in healthcare. With the exception for two-month... more»
JR is Dead
Tim Scorer, Dec 4th 2012
The death of Larry Hagman last week led me to make some slightly bizarre connections. I am travelling on a... more»
Five from Hive
Tim Scorer, Nov 30th 2012
Today sees the launch of our ‘Five from Hive’ series of podcasts. Historically we haven’t done much on the self-promotion front,... more»
Ways of Seeing – John Berger
The Hive Writers, Nov 30th 2012
This month’s review comes to us from Emma Broom who interned with us earlier this year. It’s about a classic... more»
Elastic banned
Tim Scorer, Nov 27th 2012
I’ve been updating and rewriting parts of our group business plan in the last few weeks, whilst spending 7 days... more»
24 Hour Game Jam
Morgaine Matthews, Oct 10th 2012
On Friday Telmo, Al, Martin and I went down to the Dana Centre to take part in the Explay Game... more»
In vogue for Autumn: ‘Gamification’
Morgaine Matthews, Oct 5th 2012
Just like every industry, healthcare experiences trends and fashions. They ebb and flow just like in the ‘real-world’ until they... more»
Hand it over proud
Tim Scorer, Sep 28th 2012
What a delight to work somewhere where the tiniest opportunity to take the mickey is seized with both hands. Here Adam,... more»
Granta 120: Medicine
The Hive Writers, Sep 27th 2012
The subject of the current issue of Granta is medicine. Alongside stories and poems on a medical theme, are non-fiction... more»
50 Shades of Service Design
Tim Scorer, Sep 25th 2012
For my sins I wrote a small book (Ian calls it a leaflet whilst I am convinced I have started... more»
Working backwards
Tim Scorer, Sep 18th 2012
How to make a film in reverse so that when it is played backwards it looks like it was filmed... more»
Creativity and effectiveness in healthcare
James March, Sep 10th 2012
The reason most of us are involved in the healthcare communications industry is not for the heady rush you get... more»
The campaign that goes on and on-er
Adam Lach-Szyrma, Sep 5th 2012
You can just imagine the scene at Leo Burnett, the creative team sitting impatiently waiting for the brief of all... more»
Cold calling
Tim Scorer, Aug 22nd 2012
I sit here with a view of Platinum Lace, Haymarket's premier club, a grassed balcony, bar, dozens of places to... more»
Get to work differently on Monday
Tim Scorer, Aug 13th 2012
At last the deadline is upon us. The illusive fibre optic and emergency internet are installed and going through NASA style... more»
Hive Review Series – Orbiting the Giant Hairball: A corporate fool’s guide...by Gordon Mackenzie
The Hive Writers, Jul 31st 2012
I came across this title back when I was poking stool samples in a Jo’burg path lab. I have just... more»
The only way is ethics
Tim Scorer, Jul 20th 2012
Despite what I can only consider to be one of my finest puns. This is a more serious blog that usual and... more»
EURO fever
Luke Cadman, Jul 15th 2012
Sam and I were due to be travelling to Istanbul for a European brand team meeting last Sunday. However, a... more»
Dream Team Results
Luke Cadman, Jul 5th 2012
The Sun's £1 million Dream Team game has kept us competitive during the Euros. A stack of us clicked to... more»
Bee-ing social
Natalie Tucker, Jul 5th 2012
The social committee. We are a bunch of unfortunate individuals selected for our superior social and organisational skills. Or so... more»
The Image That Shaped a War
Max Golby, Jul 5th 2012
Frequently in our industry, images define campaigns. They sometimes capture, in a few million pixels, what even the greatest of... more»
Making Haymarket whilst the sun shines
Tim Scorer, Jun 21st 2012
The keys have been picked up and the build team in. Wayne and the guys at Spruce are hard-walling, cable guying,... more»
Epileptic by David B - Hive Review Series
The Hive Writers, Jun 21st 2012
Epileptic is an honest and moving graphic memoir about growing up as the younger sibling of Jean-Christophe, a child with... more»
Design can improve lives
Sonie Modino, Jun 20th 2012
There’s no doubt that good design can make a real difference to everyday life. It can make life easier and... more»
Psychology of Sport
Claire Pearce, Jun 11th 2012
After a good two years of having the best intentions of making it to a lecture at the Science Museums’... more»
Tummel vision
Tim Scorer, May 21st 2012
Brilliant piece on space, offices and community management sent over by a delight of a mate who knows we are... more»
Wellcome Collection Brains: Mind as Matter
Morgaine Matthews, May 21st 2012
This month’s Hive Review looks at an exhibition. As one of the incurably curious, the Wellcome Collection is my favourite science... more»
Horst Faas, Photographer Dies at 79
Tim Scorer, May 19th 2012
This week I have been heading a couple of categories of the Communiqué awards. An honour and delight to sit, chair and... more»
Office design and soft furnishings
Tim Scorer, May 16th 2012
Slowly getting there with the new office. Lawyers mostly playing golf, and delaying us somewhat - eating into our precious contingency timing. It's looking like... more»
Should we tailor healthcare communications by patient gender?
Samantha Walsh, May 7th 2012
This weekend, one of my housemates insisted I read the reviews for Veet for men on Amazon. How he came... more»
The score: Ex-Chief of the General Staff - 1 vs Ex-Downing Street Press Secretary - 0
Wyndham Clark, May 2nd 2012
Just spent a very interesting afternoon at an APG event entitled ‘What do you do to win, when you can’t... more»
The Listening Project
Tim Scorer, Apr 29th 2012
It's rare to experience a piece of media that hits you straight between the eyes, providing a level of intimacy that... more»
Medicine & Social Media
Morgaine Matthews, Apr 27th 2012
Over my morning cup of tea I had a quick read of the latest tweets on the HIVE feed. One... more»
We're moving
Tim Scorer, Apr 25th 2012
We moved from the Festival Hall to Regent Street in January 2008, October 2009 saw us get into Soho and... more»
We're not in the Radisson any more.
Tim Scorer, Apr 25th 2012
We have been planning a regional rollout for the last few months. Culminating in a biggie transition event where the baton... more»
My first month as a copywriter at Hive
Sonie Modino, Apr 25th 2012
I can’t believe that I’ve been here for a whole month already. Time really does fly when you’re having fun! I... more»
Every little helps...
Wyndham Clark, Apr 23rd 2012
There was quite an interesting article in Campaign last week on Tesco. As I’m sure you are all aware it’s... more»
Of mice and medicine - Hive Review Series
The Hive Writers, Apr 23rd 2012
In a long article published late last year in Slate magazine , Daniel Engber posed some questions that the pharmaceutical... more»
My (work) experience as a copywriter
Emma Broom, Apr 16th 2012
For the past two weeks I’ve been beavering away at Hive as a copywriter. It’s been an interesting and diverse... more»
Fusion food and facilitation
Tim Scorer, Mar 29th 2012
This week I have been in Eindhoven on a four day facilitation skills course that uses constructionism (more to follow) to... more»
How do we search for New Bees?
Matt Chorlton, Mar 15th 2012
There’s no doubt about it, at the moment, Hive is a busy, busy place. Everyone working hard on projects as... more»
Tactical evolution - Session 1
Tim Scorer, Mar 15th 2012
'There's nothing new in tactics' as a phrase has pretty much evaporated in the integrated world of communications. Midst an... more»
