Think like a patient
Around 2,000 teenagers and young adults in the UK are diagnosed with cancer every year. These vulnerable patients often feel isolated, bitter, confused and afraid as they struggle to come to terms with and overcome a life-threatening disease.
In recognition of the difficulties young cancer patients face, eyeforpharma are hosting their first annual Mobile Health Competition. Applicants must submit an idea for a phone application that will help teenage cancer patients manage their condition and make their lives easier. To help pick the winning idea eyeforpharma have created their very own super panel, comprised of teenage cancer survivors and charitable bodies.
The competition is open to anyone working for a pharmaceutical company, advertising agency, healthcare organisation, as well as patients themselves. The winner will have the opportunity to develop their application and see it launched. They will also win $5,000, which they can donate to a cancer charity of their choice.
The Teenager Cancer Trust, PatientsLikeMe, LIVESTRONG Young Adult Alliance, and a host of other charitable, patient, and mobile specialist companies have partnered with eyeforpharma for the competition.
Here at Hive we welcome any initiatives aimed at improving patient care and engagement, so we urge you to get involved and spread the word.
The closing date for entries is January 3rd 2012.
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